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Embracing the Real Entrepreneurial Journey: My Path, My Terms

Writer's picture: iliana44iliana44


Entrepreneurship isn’t about clocking in, joining endless meetings, or following someone else’s playbook. It’s about the freedom to chart your own course—to wake up every day, put on your kicks, adjust your glasses, and step into a world where you control the narrative.


I’ve often reflected on what sets a true entrepreneur apart from what I call the fakepreneurs. Yes, I said it. Some may claim the title of entrepreneur, but their path is dictated by others, their projects funded with strings attached, and their creativity boxed in. That’s not the path I chose.


For me, it’s about owning every moment—rising with the sun, working long after it sets, and embracing both the challenges and the rewards that come with being truly independent. In my world, there’s no safety net, no fallback. Every penny, every decision, and every risk is mine. But that’s what makes it worthwhile.


Being an entrepreneur is far from glamorous. The journey is tough, and at times it feels like the deck is stacked against you. I’ve seen people try to take credit for work that isn’t theirs or swoop in to hijack someone else’s dream. But here’s the thing: real entrepreneurs don’t get derailed. We rise above it. We lead with purpose, driven by a vision that isn’t swayed by the noise around us.


And here’s the truth that many won’t tell you—not everyone is built for this journey. Some need the stability of a traditional job, the comfort of a predictable paycheck, and that’s okay. But for those of us who choose this path, it’s not about just making a living—it’s about making an impact. It’s about living with intention, knowing that every step forward is a step closer to something bigger than ourselves.


There’s a distinct difference between those who wear the title of entrepreneur and those who truly live it. The fakepreneurs want the title, but not the grind. They want the success without the struggle. Real entrepreneurs, on the other hand, understand that true success is earned—not handed over.


Every day, I make my own decisions—the good, the bad, and the ugly—because that’s what I’ve chosen. I’ve built a business on my terms, not someone else’s. And while it may not always be easy, it’s authentic, it’s real, and it’s mine.


To the entrepreneurs reading this: keep going. Hold fast to your vision, trust in the process, and stay true to yourself. The path you’ve chosen isn’t easy, but it’s worth it. Every step, every late night, every decision—good or bad—is leading you toward something greater. This is the real entrepreneurial journey, and it’s one I wouldn’t trade for the world.

Iliana Sutton - CEO/ Founder

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